Maffitt Headshot 4

Meg Maffitt

Marketing Advisor

Meg has broad experience in strategic planning including marketing and communications strategy, planning, and execution in the pharmaceutical, entrepreneurial, and water sectors. Her experience with entrepreneurial companies and track record of developing innovative strategies to capitalize on untapped opportunities, gaining widespread support for novel initiatives, inspiring and leading teams to bring strategic plans to life, and achieving desired results will be instrumental in helping True Elements succeed.

Starting in the pharmaceutical industry with Glaxo SmithKline, she advanced through sales, marketing, national account management, and an innovation hub, then became a strategic planning consultant for the pharmaceutical industry as well as entrepreneurial ventures. From there, identifying a significant need for a more advanced, sophisticated, and results driven model for driver training, she launched Street Safe Driving Academy which she turned into a multi-branch operation supported by marketing contracts with international auto and oil companies.

After selling the company, she returned to pharmaceuticals to support a new venture, Iroko Pharmaceuticals, by launching its multi-channel marketing platform, e- prescribing, and worker’s compensation efforts, then transitioned to lead its corporate communications and indomethacin franchise. Realizing that her true passion was the environment and believing she could combine her entrepreneurial and business expertise with her environmental interests, Meg pursued a Master of Environmental Studies at the University of Pennsylvania with a concentration in sustainability and a focus on water.

From there she helped establish the Water Center at Penn by overseeing its communications and development efforts as well as its operations. Over the past four years, that experience not only solidified her interest in water but strengthened her belief that addressing water challenges must be prioritized to create a resilient, sustainable world for future generations.